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  • Writer's pictureLawtons Africa

Influencers in the workplace: Can promotional work on social media be regarded as moonlighting?

Andile Mphale– Candidate Attorney

Interviewed by: Bridget Masinga on SA fm


"The use of social media has many benefits; one of them being the creation of work and income opportunities, such as doing promotional work on social media. Promotional work on social media has also given rise to the term “influencer”. An influencer is someone with a substantial following or a notable online presence, who can influence potential consumers into purchasing a product or service through social media endorsements or recommendations and receive a reward for that."

Click on the link below to listen to the radio interview.








 

Lawtons Africa is a South African law firm. With roots that grew out of seeds sown in down-town Johannesburg in 1892, our history features various changes and different names. Our team of lawyers, including directors, consultants, associates and candidate attorneys is highly qualified, market-recognised and skilled. For further information, visit www.lawtonsafrica.com

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